The above is solely examples of what digitisation and IoT can do for your business. We could also have mentioned a more comprehensive understanding of your business or improvement of your development process.
The starting point can be many, but what is common is that by collecting data, you can get smarter and discover new connections. You do not need to start off with a big, comprehensive solution, you can just as easily start off with a simple solution with relatively few data. Focus should be on information that makes you smarter.